• Online Language Programs For Kids

Free Online Language Courses. Word2Word is pleased to provide these links in the hope of all people developing a better understanding of others through the use of language. We have attempted to place as many online courses at your disposal as possible. These sites contain lessons to help learn one language from another. Check the 10 best Language Learning Apps For Kids to make language learning fun! The series has a collection of apps which help track a child’s progress through the program as well as support and reinforce what was taught.

I am a Principal and co-founder of Quantum Media, a New York City consulting firm focused on marketing and strategic planning for media and entertainment companies. In my practice, I also work with non profits. In addition, I’m an Adjunct at Columbia Business School and at Columbia Journalism School, teaching about the business side of media and journalism. I’m co-author of two books: Curse of the Mogul: What’s Wrong with the World’s Leading Media Companies. (Portfolio, 2010.) and The Story So Far: What We Know About the Business of Digital Journalism (Columbia Journalism School/Tow Center for Digital Journalism, 2011) The author is a Forbes contributor. The opinions expressed are those of the writer. Credit: Pexels.com Online language programs seem to be growing substantially in users and revenue.

According to, the worldwide market for the digital English learning products (the most popular language) was $2.8 billion in 2015, projected to grow to $3.8 billion by 2020. There are a lot of companies trying to grab some of this revenue, including,,,,.

However, entry has slowed considerably, since the last major competitor to enter was Duolingo in 2011. These companies may have different features to help speed up learning and varying price schemes, but they still have a tough time distinguishing themselves among potential new users. Which program the customer tries first is a fight publishers want to engage in; it’s important for them because a user can become “captive” to a particular product, and reward the company with high lifetime value.

How is customer captivity established for language apps? • Habit – You get hooked on how the program works, it’s little musical themes and psychic rewards. • Search costs — It may cost you money, and it definitely costs you time to research which foreign language programs are out there and how they differ. • Switching costs — Once you get started on a program, you can’t bring your “levels” to another program. • Network effects – Some of these programs have communities of like-minded learners that you can check in with regularly. Competitive weapon: Claiming more effective learning Companies use the usual levers of, low (or free) and broad sampling. One of the has come from busuu; they are making a claim of being more effective at teaching than other programs.

Busuu published an “Efficacy Study” several months ago. Conducted independently by two academics, that there is a great need for this kind of ranking since online language study is relatively recent, and “new users, investors, analysts and academics are eager to learn what they can expect to gain by using a particular software and which software is the most effective.” But can this kind of study do that? Measuring before and after is a well-established methodology across many disciplines – think about drug effectiveness or brand recall. For language learning software, the researchers used a university placement test for evaluating language proficiency. They did the test just for Spanish. “This type of statistical research is not unusual,” said one of the study’s co-authors,, in an interview.

Online Language Programs For Kids

“But it isn’t very common in the language learning industry.”. Courtesy: Ava Seave What busuu users learned The results for busuu look good. According to the report: • “Over 84% of the participants improved their written proficiency” • By using the software for five hours (on average) it takes “a two-month period to cover the requirements of one college semester of Spanish” • “Over 75% of busuu users increased their oral proficiency by at least one level” Busuu then takes their results and compares them to the researchers’ previous work with other language learning software. But this comparison isn’t particularly helpful for choosing among today’s products because busuu compares its 2016 program with Duolingo’s 2012 program and Rosetta Stone’s CD program from 2008, and as you would expect, these programs have changed drastically since those measurements., Head of Global Communications at Rosetta Stone Inc. Wrote in an email, “As far as software development goes, eight years equates to several generations.The Rosetta Stone of today just isn’t the same Rosetta Stone of yesterday. It’s therefore hard to rely on this study as an accurate, current comparison.” Alverez notes changes such as live tutoring features and speech recognition software that compares learner’s speech against hundreds of native speakers at more than 100 times per second. “We would expect our results to be much better if a study were re-done today.” When asked about the difficulty of comparing software programs over such a long period, Bernhard Niesner defended the comparison in an email.